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Industry leaders share their experience

SEM Connections

LEARNING OPPORTUNITIES


Guest Speakers at UW Tacoma’s SEM classes include:

FALL 2024 SPEAKERS

Jon and Ashleigh Guidoux, University Place Crossfit
Megan Mead, Tacoma Rainiers
Talisha Rhea, Seattle Storm GM
Matt Chelap, Octagon Media
Abel Hernandez, Soccer Program Administrator
Stephanie Cox, US Soccer Olympic Gold Medalist

PREVIOUS SPEAKERS

Aaron Artman, president, Tacoma Rainiers, SEM Advisory Board member
Alex Caravan, VP, business operations, Driveline Baseball
Alisha Alavanis, president, Seattle Storm
Ashley Schutt, Director of Baseball Operations and Merchandise, Tacoma Rainiers
Becca Stout, Community Relations, Seattle Seahawks
Ben Oliver, Starfire
Bob Whitsitt, former Seattle Seahawks and Portland Trailblazer president, SEM Executive in Residence
Brian Coombe, CFO, Tacoma Rainiers
Brian Jones, president, Seattle Seawolves
Brock Huard, former NFL player, football national broadcaster
Buffy Filippell, CEO, Teamwork Online
Caitlan Calnan, Director of Group Sales and Event Markering, Tacoma Rainiers
Casey Catherwood, former Creative Director, Tacoma Rainiers
Chris Kennedy, Seattle Mariners
Dean Burke, Tacoma Travel and Tourism/Sports Commission
Devon Schuler, Seattle Sea Dragons, UWT SEM graduate
Eric Grubman, former Executive VP, NFL
Frank Colarusso, former sports executive
Gary Jones, Anth3M, Talent Management Reinvented
Gee Scott, KIRO radio personality, College sports recruiting expert
Holden Markoff, Sports Agent/Representative
James Neill, Director of Athletics, Tacoma Public Schools
Jen Cohen, UW Athletic Director
Jen Mueller, Sportscaster, businessperson, SEM Advisory Board member
Jon Guidoux, Owner, University Place CrossFit
Jon Spoelstra, retired NBA executive
Josip Radic, Professor, Aspira University, Split, Croatia
Kate Yeager, Esports game designer
Kelli Masters, NFL Agent
Kevin Bryant, Oregon Athletics Hall of Fame
Marcus Trufant, Trufant Foundation, former NFL star
Matt Chelap, Octagon Media
Megan Mead, VP of Marketing, Tacoma Rainiers
Mike Shields and Aaron Hill, authors, We Are GU (Gonzaga University Kennel Club founder)
Norris Frederick, Olympic medalist, Pro Sports Negotiations
Patrick Barthe, Director of Esports Partnerships, Atomic
Phil Haywood, Director of Stadium Operations, Tacoma Rainiers
Shaina Wiel, Minority Women in Sports Management
Shane Santman, VP of Sales, Tacoma Rainiers
Shannon Drayer, sports reporter
Sydney Shub, Seattle Kraken
Talisa Rhea, General Manager, Seattle Storm
Tim O’Hollaren, Senior Director of Ticket Sales, Tacoma Rainiers
Tom Butler, ProBattle League, Esports
Tommy Farris, Olympic Hiking Company
Tony Horton, Fitness guru, founder P-90X
Val Ackerman, Basketball Hall of Fame, Commissioner of Big East Conference

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Scouting Heros, DraftKings Affiliate

YMCA - Adult Sports Coordinator and more

YMCA Job Listing

WINTER QUARTER COURSES

SPRING QUARTER COURSES

There are 40 classes that qualify as electives for the Sports Enterprise Management minor. Here's info about two classes being taught Spring 2026:

MORE ABOUT THE SEM MINOR

Our Executive in Residence

Bob Whitsitt - SEM Executive in Residence, Milgard School of Business

Bob Whitsitt - Executive in Residence 

Bob Whitsitt has been called the “most influential figure in Northwest professional sports” by Washington CEO Magazine and “one of professional sports’ sharpest executives” by the Seattle Times. Now, Bob has become the Executive in Residence for Sports Enterprise Management at the Milgard School of Business, University of Washington Tacoma.

Learn More

Sports Enterprise Management Capstone Class Addresses Sports Biggest Issues

Student teams spend each Spring quarter in TBGEN 485 researching and writing. The quarter ended with oral presentations on their topics with the goal of persuading decision-makers of their positions. Throughout the quarter students honed their skills by presenting on individual articles they used in their supportive white paper.

Student teams, including the group pictured below, give convincing presentations at Cheney Stadium explaining and advocating on many issues:

  • Wearable technologies: Athletes and privacy
  • Blood doping in amateur athletics
  • Should the NCAA be abolished?
  • Reversing the decline in youth sports participation
  • NBA’s G League – its future
  • Sports gambling: On Becoming Legal

The issues proved to be not limited to sports, but instead relate to culture. From electronics to the playground, Sports Enterprise Management students went beyond the field, pitch, course and court, and into the fabric of society. Such is the nature of sports. . . and culture.

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Kelli Masters, a leading NFL agent who emphasizes her ethical approach, is surrounded by Sports Enterprise Management students at the Cheney Stadium classroom.

The size of sports has topped $2.3 Trillion, making it the 9th largest industry in the world.

Of the top 50 Sport Cities in the world, Seattle/Tacoma is #40

At least one Sports Enterprise Management(SEM) course is offered each quarter at the Milgard School of Business.

Bob Whitsitt, Our Executive in Residence for Sports Enterprise Management Game Changer Event

Sports Enterprise Management Newsletters

Keep up with the latest happenings from the Sports Enterprise Management program of the Milgard School of Business.

Read Our Newsletter

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